The Jays Media Blog
Insights on web development, SEO, and digital strategy for Irish small businesses.

2nd November 2025
What is a Web Application and Why Does Your Irish Business Need One?
Your business runs on spreadsheets, emails, and notebooks. It’s time for an upgrade. Learn how a custom web application can automate your work, manage your data, and give you a powerful, unique advantage over your competition. This is the next step beyond a simple website.

29th October 2025
5 Ways Your Website Design is Scaring Away Customers
Is your website a 24/7 sales tool or a digital ghost town? Your website’s design might be scaring away potential customers. Here are 5 common (and fixable) problems.

28th October 2025
Mastering Local SEO for Irish Small Businesses: A Comprehensive Guide
Discover how Irish small businesses can dominate local search results. This guide covers Google Business Profile optimization, local keyword research, online reviews, and local link building to drive more customers.

24th October 2025
Choosing the Right Web Developer for Your Irish Business: 5 Key Things to Look For
Your website is a crucial investment, often the first impression potential customers have of your business. Choosing the right partner to build it is a major decision. Whether you’re a startup in Dublin, a shop in Galway, or a service provider in Cork, finding a web developer who understands your needs is key. But with […]

21st October 2025
How Much Does a Website Cost in Ireland? (A 2025 Guide for Small Businesses)
One of the first questions any small business asks when considering a new website is: “How much is this going to cost?” The honest answer is, “it depends.” But that’s not very helpful, is it? While every project is unique, we can definitely look at realistic ballpark figures for businesses here in Ireland. Think of […]

19th October 2025
WordPress vs. Custom Website | Which is Right for Your Irish Business?
When it comes to building a new website for your business, one of the first and most important decisions is choosing the right platform. The two most common paths are using a popular Content Management System (CMS) like WordPress, or commissioning a fully custom-built website. Think of it like this: WordPress is like renting a […]

19th October 2025
A Simple SEO Guide for Irish Small Businesses: Getting Found on Google
SEO, or Search Engine Optimisation, sounds technical, but its goal is simple: making your website more attractive to search engines like Google so you appear higher in the search results when local customers look for what you offer. For small businesses in Ireland, getting found locally is crucial. Here’s a plain English guide to the […]

17th October 2025
3 Free Ways to Boost Your Irish Business’s Local Google Ranking Today
Getting found by local customers on Google is crucial for almost every Irish small business. While full Search Engine Optimisation (SEO) is complex, there are several powerful actions you can take yourself, right now, for free, to improve your visibility. 1. Master Your Google Business Profile (Again!) Yes, we’ve mentioned it before, but it’s that […]

13th October 2025
Is It Time for a Website Redesign? 5 Signs Your Irish Business Site is Outdated
Think of your website like your business’s physical premises. Would you be happy greeting customers in a shop that hasn’t been updated in 5-10 years? Probably not! Your website is your digital storefront, and it needs to stay fresh, functional, and professional. A website built even a few years ago might now be slow, insecure, […]
10th October 2025
What Content Does My Small Business Website Actually Need?
So, you know you need a website, but what should actually go on it? Planning your content is just as important as the design. Great content answers your visitors’ questions, builds trust, and guides them towards becoming a customer. Here are the essential pages and content elements every Irish small business website should have: 1. […]